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Biris Goran Advises CloudTreats on Sale of hipMenu.ro to Delivery Hero

Biris Goran Advises CloudTreats on Sale of hipMenu.ro to Delivery Hero

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Biris Goran has advised CloudTreats Inc., on the sale of its food delivery platform, hipMenu.ro, to Delivery Hero, an online food-delivery group.

Biris Goran reports that the hipMenu.ro platform was launched in 2013 in Cluj-Napoca, Romania, "by two entrepreneurs," and says that  it "currently brings together the offers of over 300 restaurants in Cluj, Bucharest, Oradea, and Timisoara."

Teodora Motatu, Senior Associate at Biris Goran, says that the transaction marks the growing maturity of the market and is expected to lead to further consolidation of the food ordering market.

The Biris Goran team consisted of Partner Ruxandra Jianu, Senior Associate Teodora Motatu, and Junior Associate Corina Celmare.

Biris Goran did not reply to our inquiry about the deal.

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Țuca Zbârcea & Asociaţii is a First-Tier law firm in all international legal directories and a multiple award-winning law firm both locally and internationally. It received the CEE Deal of the Year Award (DOTY Awards 2021) and the Law Firm of the Year Award: Romania (IFLR Europe Awards 2021). 

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