An increasing number of firms are eager to showcase their “innovative” use of technology. However, for the most part, this only adds to the noise rather than increasing the firms’ credibility.

Marketing isn’t an afterthought. It’s a strategic function. And yet, many law firms still sideline the very people they’ve brought in to help them grow.

Throughout this series, we’ve covered common mistakes law firms make in their digital presence. However, we now would like to acknowledge what’s working.

A great law firm website removes guesswork and gets fundamentals right. This checklist covers the essentials every firm needs to turn its website into a trust-building digital asset.

Your law firm’s website shouldn’t be a drawn-out, expensive headache. Focus on creating a professional, clean site that clearly shows what makes your firm stand out.

In the legal industry, trust and credibility are foundational elements. Smaller firms that don’t yet have the name recognition of established brands have to build that trust from the ground up. So how can they go about it?

Big law firms can coast on boring slogans. They’ve got the clout, the infrastructure, and the impressive list of past clients to do the talking. But if you’re a smaller firm and your website sounds like everyone else’s, you are disappearing into the beige background of legal marketing noise.

The European Accessibility Act (EAA), approved in 2019, takes effect on June 28, 2025. The Act requires a wide range of products and services – such as consumer electronics, vending machines, websites, and mobile apps – to meet accessibility standards for people with disabilities.

In October-November 2024, we interviewed Ukrainian general counsels to understand current trends in engaging local counsels and use of legaltech in their day-to-day activity. Interviews were held to demonstrate to in-house lawyers, international law firms, and investors the most effective tools for selecting local counsel.

The EU’s AI Act, the world’s first comprehensive legislation on artificial intelligence, imposes the bulk of its due diligence obligations on companies that sell AI systems that are particularly risky for people’s health or fundamental rights.

Let’s be honest – most law firm websites aren’t exactly thrilling. In theory, they should exude expertise, professionalism, and credibility. In reality? Many are riddled with outdated designs and buzzword-filled copy that says a lot without actually saying anything. 

Beyond financial indicators, a law firm's performance also depends on operational and client satisfaction KPIs. These metrics enable firms to optimize time management and enhance service quality, directly impacting client loyalty and the firm's long-term growth.

Initially, the role of Office Managers in law firms was focused on administrative and organizational tasks, such as managing documentation, coordinating meetings, and ensuring the smooth operation of the office.

The profitability of a law firm relies on meticulous financial management and a thorough analysis of performance metrics. By leveraging essential Key Performance Indicators (KPIs), firms can assess and enhance their financial health. Metrics such as revenue growth, average billing rates, and the breakeven point provide valuable insights that empower strategic decision-making and drive performance optimization.

Jarvis Legal, a cloud-based platform for legal practice management, has been a part of the LexisNexis family since Jul 2024. Jarvis Legal CEO Alexandre Yeremian shares its journey – from tackling inefficiencies to pioneering AI innovation – and plans for its global future.

As someone leading my firm's digital transformation efforts over the past five years, together with the firm’s Senior Partners, I've been involved in the adoption of artificial intelligence and other advanced technologies. It has been a challenging yet stimulating journey, and I want to share my insights into what drove this transformation.

Artificial intelligence (AI) is entering the legal services sector. Some law firms, particularly the largest ones, are already experimenting with AI not only to streamline internal processes but also to perform legal tasks. So, let's address the elephant in the room - AI is shrinking the legal services market by introducing a new competitive threat unlike any we've encountered before.

With a private practice background spanning over 20 years, John James McVeigh is the CEO and Head Trainer at Nixedonia – a business development company he established in 2015. He shares some of his insights on business development in the CEE legal world.