Greenberg Traurig has represented Cyfrowy Polsat Group in the acquisition of 100% of shares in companies owning the Eska TV, Eska TV Extra, Eska Rock, Polo TV, and Vox Music TV channels from ZPR Media Group, and 34% of the shares in the company owning the Fokus TV and Nova TV stations, as well as in connection with the preliminary agreement to purchase a further 15% of shares in the company in the future. The total value of the transaction is approximately PLN 103 million and will be financed from the group’s own funds.
According to Greenberg Traurig, "Cyfrowy Polsat Group is one of the leading media and telecommunications groups in the CEE region. The Group includes the Cyfrowy Polsat satellite platform, the operator of the Plus-Polkomtel mobile network, the Telewizja Polsat TV station and the interactive entertainment platform ipla.tv. Cyfrowy Polsat Group is listed on the Warsaw Stock Exchange. "
Greenberg Traurig describes the ZPR Media Group as "one of the most dynamic media groups in Poland" and as "one of the largest press publishers, radio and TV broadcasters, and website owners." The group also conducts activities in the area of organizing events, concerts, and fairs.
The transaction was led for Greenberg Traurig by Local Partner Daniel Kaczorowski and Associate Paulina Kimla-Kaczorowska, supported by Associates Maja Gawrysiuk, Iga Czerniak, and Anna Chrabota-Bajson.