Soltysinski Kawecki & Szlezak has advised ArabyAds on its acquisition of influencer marketing platform IndaHash. Rudnicki Partners reportedly advised the sellers on the deal.
Abu Dhabi-based ArabyAds is a MENA region ad-tech company.
“It is a moment of great pride for us to join hands with IndaHash, the leading global influencer marketing technology company which is known for their platform’s capabilities,” commented ArabyAds Co-Founder and CEO Mahmoud Fathy. “The acquisition, which is of strategic value, will enable us to create long-term value for our partners and stakeholders and give us a firm footing in the newer markets where IndaHash is already a dominant technology enabler.”
“We are excited to begin this new journey with ArabyAds,” added IndaHash CEO and Co-Founder Barbara Soltysinska. “We have come together at a very opportune time. Ad-tech has never seen better days and bringing industry experience, expertise, and seasoned leadership together with geographical diversity and a superior platform for influencer marketing in the digital world at a time like this is an ingenious feat destined to bring unprecedented success! Our vision is aligned, and working together as a team will lead to significant value creation through sustainable innovation.”
The SK&S team included Senior Partner Tomasz Kanski, Partner Agata Szeliga, Senior Associate Wojciech Wegrzyn, and Associates Kacper Kurowski, Maciej Gil, Adrianna Gnatowska, Jakub Derulski, and Robert Boneczko.