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Following global trends, Croatia has seen rapid growth in influencer marketing in the past few years. On one hand, the main benefit is evident: partnering with the right influencer helps a brand grow exponentially. On the other hand, same as with social media posts, the accompanying legal and reputational risks can go viral in no time, so brand companies, marketing agencies, and influencers should tread carefully.

Zivkovic Samardzic has advised the shareholders of HDL Design House on their sale of the company to Capgemini Consulting Oesterreich. Amoiridis reportedly advised HDL Design House as well. Karanovic & Partners and Moussas & Partners reportedly advised Capgemini.

Moravcevic Vojnovic and Partners in cooperation with Schoenherr has advised the shareholders of Maxbet on the sale of a 51% stake in the company to Flutter Entertainment for a cash consideration of EUR 141 million. Karanovic & Partners, working with Arthur Cox, advised Flutter Entertainment.

Greenberg Traurig has advised Cyfrowy Polsat on the issuance of sustainability-linked series E bonds with an aggregate nominal value of PLN 820 million. Baker McKenzie advised the Trigon Brokerage House, Bank Pekao, and Santander Bank Polska on managing the issuance.

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