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Dragan Lupsic Joins Heineken as Corporate Affairs Director

Dragan Lupsic Joins Heineken as Corporate Affairs Director

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Former PwC Director Dragan Lupsic has joined Heineken Srbija as Corporate Affairs Director.

Lupsic spent a year and a half with PwC before joining Heineken. Earlier, he spent almost ten years with Coca-Cola, joining in 2010 as the Legal Director for Serbia before stepping into the roles of Public Affairs & Communications Director, in 2015, and Premium Spirits, HoReCa and New Channels Development Director, in 2018. Earlier still, he spent over four and a half years with JTI, between 2006 and 2011, after starting his career as a Legal Advisor with US Steel Kosice in 2004.

Originally reported by CEE In-House Matters.

Serbia Knowledge Partner

SOG in cooperation with Kinstellar is a full-service business law firm in Serbia that provides foreign and domestic clients with premium-quality legal advice and assistance across a wide range of key areas of corporate law. The firm was founded in 2015 by a group of seasoned, internationally-trained lawyers. SOG has developed a distinctively dynamic culture, bringing together top talent, fostering entrepreneurship, and maintaining exceptional relationships with its clients.

SOG has achieved consistent growth in the volume of its business, accompanied by an exponential increase in the number of hired associate lawyers and the firm’s network of business contacts. SOG has a robust client base of multinationals, investment and private equity firms, and financial institutions. Clients praise SOG for being commercially minded, very responsive and knowledgeable.

Establishing permanent cooperation with Kinstellar is part of realising SOG's long-term development strategy to be the leading provider of legal services in the Western Balkans market.

Firm's website: https://www.kinstellar.com/


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