Chajec, Don-Siemion & Zyto has advised SaveCartTM, a new marketing technology start-up, in the acquisition of a 15% stake in the company by the start-up’s inventors. The founding shareholders retain the remaining shares.
According to CDZ, SaveCartTM, managed by co-founder Rafal Gawlowski, "provides e-stores with a service to increase the value of a customer’s shopping cart and to help bring his or her transaction to a close, addressing e-retailers’ frequent complaints about customers withdrawing from their online shopping at the final stage."
The CDZ team was headed by Aleksandra Szyszko-Kaminska, supported by Eliza Szulc-Sieranska.
