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Cobalt and Ellex Advise on Printify's Merger with Printful

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Cobalt, working with Cooley, has advised Printify on its merger with Printful. Ellex, working with Latham & Watkins, advised Printful.

Printify and Printful are both technology platforms that enable customers to build eCommerce businesses.

According to Cobalt, "the merger will open new prospects for accelerated growth for both companies and offer millions of customers broader opportunities to develop their online businesses on a global scale. Both platforms will continue to operate as separate brands, strengthening Riga’s position as an innovation center and a strategic target for tech investment."

The Cobalt team included Partners Guntars Zile, Sandija Novicka, Ugis Zeltins, and Indrikis Liepa, Specialist Counsels Liga Fjodorova and Kristine Patmalniece, Senior Associates Janis Sarans-Reneslacis, Elina Locmele, Gabriela Santare, Kristine Ravina, Ivo Maskalans, Arturs Valdersteins, and Sabine Zaula, Associates Vadims Zvicevics and Krista Helmute, and Junior Associates Roberts Gusts and Gustavs Aleksandrs Klucis.

The Ellex team included Latvia-based Senior Partner Filips Klavins, Associate Partner Zane Veidemane-Berzina, Senior Counsels Iveta Ceple and Eduards Dzintars, Senior Associates Kaspars Oisevskis, Anna Misneva, Beata Plocina, Ints Skaldis, and Mikijs Zimecs, and Associates Ineta Kanepe and Anna Marta Riekstina and Estonia-based Partner Sven Papp and Counsel Gerda Liik.