Herbst Kinsky has advised UPL Europe on its investment in Pixofarm GmbH. Jarolim Partner advised Pixofarm on the deal.
According to Herbst Kinsky, the UPL Group operates globally as a provider of organic crop solutions to "secure the world’s food supply. UPL’s model brings together the various players in the alimentary system – from farmers and food producers to supermarkets and consumers.”
According to the same firm, Pixofarm GmbH is part of company builder Whataventure. The start-up has developed an AI-based solution providing yield monitoring and forecasting data for fruit producers, allowing for the optimization of operational activities.
Herbst Kinsky’s team included Attorneys Christoph Wildmoser and Matthias Konrad.
Jarolim Partner's team included Partner Martin Kollar and Associate Christiane Feichter.