Cerha Hempel and White & Case have advised the SES-imagotag Group on its entrance into a joint venture with Switzerland's Bossard Group. SES-imagotag will control 70% of the new joint venture — PDi Digital GmbH, based in Austria — with Bossard controlling the remaining 30%.
According to Cerha Hempel, “SES-imagotag, the worldwide leader in smart digital labels and pricing automation, has developed a comprehensive IoT and digital platform that delivers a complete set of services to retailers.”
The Bossard Group is an international supplier of product solutions and services in industrial fastener and assembly technology.
The Cerha Hempel team was led by Partner Thomas Trettnak and included Senior Attorney Christoph Reiter.