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Gecic Law Appoints Jelena Bjelanovic as Head of Finance and Executive Management Committee Member

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Gecic Law has appointed Jelena Bjelanovic as its new Head of Finance and a member of the firm’s Executive Management Committee.

Bjelanovic has been with the firm since 2024. Previously, she worked for Johnson Electric as a Senior Finance Manager between 2021 and 2025 and in 2018 and was also a Finance Manager with the company between 2015 and 2018. Moreover, Bjelanovic was the Finance Manager for Norma Group in 2020 and the Head of Finance, Controlling, and IT for ZF Group between 2018 and 2020. Earlier still, she was with Delhaize as a CFO in Montenegro between 2011 and 2012, as an Accounting and Tax Director in Belgrade between 2012 and 2013, a Director of Finance and Accounting in Banja Luka between 2013 and 2014, and as the Director of Business Process Management in Belgrade between 2014 and 2015.

Bjelanovic was also a Senior Consultant for Deloitte between 2005 and 2011, a Finance Manager for the ITM Group between 1996 and 2005, and a CFO for Mega Trade System between 1999 and 2004. She began her career as an Audit Junior for Deloitte between 1995 and 1996.

According to the firm, in her new role, Bjelanovic will "oversee the firm’s financial operations and strategic financial planning. Furthermore, as part of the Executive Management Committee, she will play a vital role in driving the firm’s growth, helping foster innovation, and ensuring operational excellence across the firm."

“We are thrilled to welcome Jelena to our executive leadership team,” said Founding Partner Bogdan Gecic. “Her global experience and forward-thinking financial leadership will be instrumental to our strategic goals. I am confident she will be invaluable in helping us reach new heights.” 

Serbia Knowledge Partner

SOG in cooperation with Kinstellar is a full-service business law firm in Serbia that provides foreign and domestic clients with premium-quality legal advice and assistance across a wide range of key areas of corporate law. The firm was founded in 2015 by a group of seasoned, internationally-trained lawyers. SOG has developed a distinctively dynamic culture, bringing together top talent, fostering entrepreneurship, and maintaining exceptional relationships with its clients.

SOG has achieved consistent growth in the volume of its business, accompanied by an exponential increase in the number of hired associate lawyers and the firm’s network of business contacts. SOG has a robust client base of multinationals, investment and private equity firms, and financial institutions. Clients praise SOG for being commercially minded, very responsive and knowledgeable.

Establishing permanent cooperation with Kinstellar is part of realising SOG's long-term development strategy to be the leading provider of legal services in the Western Balkans market.

Firm's website: https://www.kinstellar.com/

 

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