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TGS Baltic Advises on Sale of Majority Stake in NoriuNoriuNoriu to Laisvalaikio Dovanos Group

TGS Baltic Advises on Sale of Majority Stake in NoriuNoriuNoriu to Laisvalaikio Dovanos Group

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TGS Baltic has advised the shareholders of the Baltic hotel services portal NoriuNoriuNoriu on the sale of 90% of the shares of UAB NoriuNoriuNoriu to UAB Disrupta. 

According to TGS Baltic, “UAB Disrupta operates under the brand Emoti Group and owns the largest Baltic online gift platform, Laisvalaikio Dovanos. Upon conclusion of the transaction, the total turnover of the new group of portals [in the] Emoti Group is over EUR 24 million, which makes the group firmly established as a leader in five markets – Lithuania, Latvia, Estonia, Poland, and Finland. The group plans to end the year with 60 branded stores in the said countries.

TGS Baltic’s team included Partner Aurimas Pauliukevicius and Senior Associate Indre Vickaite-Liatuke.

TGS Baltic did not reply to our inquiry on the matter.

Editor's note: After this article was published, Primus informed CEE Legal Matters that it had advised Laisvalaikio Dovanos on the deal. The firm's team was led by Partner Giedre Dailidenaite.

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