VKP Advises BAT on Tobacco Heating Product Launch in Ukraine

VKP Advises BAT on Tobacco Heating Product Launch in Ukraine

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Vasil Kisil & Partners has advised British American Tobacco on launching its tobacco heating product, Glo, in Ukraine.

British American Tobacco is an international company that sells its products in more than 200 markets worldwide. According to Vasil Kisil & Partners, the company's Ukrainian subsidiary "is the first enterprise with foreign investments in the Ukrainian tobacco industry, established on the basis of Pryluky Tobacco Factory in 1993." BAT is promoting Glo as "a revolutionary breakthrough in consuming tobacco products which are potentially less risky than cigarettes.”

The Vasil Kisil & Partners team consisted of Partner Alexander Borodkin and Associate Dmytro Saranchuk.