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Zivkovic Samardzic Advises on Amazon's Acquisition of Sizmek

Zivkovic Samardzic has advised Israeli company Sizmek Technologies Ltd. on Serbian aspects of Amazon's acquisition of Sizmek’s ad serving and dynamic content optimization businesses.

Throughout its history, Serbia, located as it is at the intersection between major trading centers, has been recognized as a point of utmost importance in terms of transportation, and it remains so today. This requires constant improvement in transportation conditions and compliance with European Union regulations. In order to meet these requirements, the General Master Plan for Transport in Serbia (TMP) was adopted in 2009, providing the guidelines and plans for each transportation sector until 2027. The TMP is also the platform for current and future transportation-related projects, irrespective of the funding modality.

Serbia recently reworked its Law on Trademarks, coming into force on 1 February 2020. What has changed? In local parlance: “Everything and nothing”. The changes are not extensive, but concern key features of the local trademark rules.

The Government of the Republic of Serbia launched Project ePaper in 2016 with the aim of simplification of administrative procedures and modernizing public administration (“Project”). The Project aims to reduce the administrative expenses by 15-20% – from 3.46% to 3.0 % of GDP by 2021.

“The main thing, politically, is the upcoming Parliamentary elections set for this April,“ says Dragoljub Cibulic, Partner at BDK Advokati in Belgrade. “We’re entering a period of increased political instability, especially given the announced boycott of the elections by the major opposition block. The boycott is rooted in the imbalance on the Serbian political scene, which is heavily dominated by the ruling party. Opposition parties are cut-off from the mainstream media, the ruling party wields tremendous financial power from close ties with the privileged local business caste, and state institutions crucial for a functioning democracy have been hijacked and submitted to the interests of the ruling party.“

The rising importance of data protection practice inevitably affects even those who intentionally want to ignore it. There is already an infinite quantity of material about the new data protection regime. The practice is getting richer every day, which makes the interpretation of the existing legislation even more complex. As in other areas of law, there are no shortcuts. It is not possible to read from one specific source and to immediately get to the point of at least general understanding.

According to the Public Debt Act (Zakon o javnom dugu) of the Republic of Serbia, the Minister of Finance manages the country's public debt by (i) entering into transactions that would reduce or eliminate currency risk, interest rate risk and other risks, (ii) deciding on the sale and purchase of foreign currencies, and (iii) managing cash balances on the Republic of Serbia's treasury accounts. The aim of public debt management is to provide the means for regular servicing of budgetary needs at the most favourable conditions and cost of financing, with an acceptable level of risk.

Schoenherr lawyers Pawel Halwa and Thomas Kulnigg have been promoted to Equity Partner as part of the firm's annual promotion round, and lawyers Constantin Benes, Leon Kopecky, Guenther Leissler, Laurenz Schwitzer, Manuela Zimmermann, Georgiana Badescu, Madalina Neagu, and Milos Lakovic have been promoted to Contract Partner.

Serbia Knowledge Partner

Who we are

Karanovic & Partners is a regional legal practice in Southeast Europe with tradition spanning two decades and cooperating offices in Serbia, Croatia, Slovenia, Montenegro, Macedonia and Bosnia & Herzegovina. With more than 100 attorneys at law cooperating across the region, we take pride in our work, dedication and understanding of our clients' industries and needs.

What we do

We work with some of the most respected and reputable businesses in the world, banks, as well as governments, state-owned entities, startups and NGOs. We see our clients as long-term partners.

We focus on straightforward solutions and tailor-made advice. Lawyers cooperating with us are fully immersed in our clients’ culture and industry to ensure that the work is delivered intelligently and reliably.

What sets us apart?

In our company culture, excellence is a must. We are reliable, adaptive and fast.

Karanovic & Partners operates under the “one team” principle, combining our regional reach and local know-how to deliver coordinated legal advice necessary for achieving our clients’ goals.

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