Kambourov & Partners Helps Yotpo Acquire SMSBump

Kambourov & Partners Helps Yotpo Acquire SMSBump

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Kambourov & Partners has advised Yotpo on its acquisition of SMSBump.

Bulgaria's SMSBump was established in 2017, and according to Kambourov & Partners, it "offers a complete SMS marketing solution allowing brands to drive engagement, improve retention, and increase lifetime value."

According to Yotpo CEO and Co-founder Tomer Tagrin, "adding SMS to the platform will provide customers with new possibilities to combine UGC and loyalty seamlessly to create powerful experiences on a channel that consumers interact with constantly."

Kambourov & Partners' team was led by Partner Veronika Hadjieva.