WKB and Gessel Advise on SAS Groupe Positive Acquisition of User.com

WKB and Gessel Advise on SAS Groupe Positive Acquisition of User.com

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WKB Lawyers has advised SAS Groupe Positive on its acquisition of User.com. Gessel advised founder Grzegorz Warzecha and investor Vercom on the sale.

SAS Groupe Positive is a French software publisher dedicated to business communications and marketing. It evolved from the Sarbacane company, is based in Lille, and supports more than 30,000 companies with its 300 employees spread across France, Germany, Italy, Spain, and Poland.

User.com is a marketing automation platform aimed at boosting engagement and improving conversion.

The WKB team included Partner Anna Kratiuk and Attorneys at Law Magdalena Purol and Olga Tajak.

The Gessel team included Partners Michal Bochowicz and Karol Sokol, Counsels Inarda Bielinska and Agnieszka Nowacka, Senior Associates Rafal Smolik, Edyta Podgorska, Diana Strzalkowska, and Daria Golus, Associates Maria Kozlowska and Wiktoria Bednarska-Busz, and Junior Associate Pawel Osmolski.