Allen & Overy has assisted Sanofi in registering its trademark for its Ibalgin pill in the Czech Republic. Sanofi was also represented in proceedings before the Czech Industrial Property Office by Czech firm Cermak a spol.
This marks the Sanofi group’s first trademark registration involving the protection of the shape of a product in the Czech Republic.
According to Allen & Overy, "obtaining this trademark will allow the Sanofi group (the local producer of Ibalgin) to protect the goodwill of its best-selling ibuprofen-based painkiller on the market. As part of the registration, the Czech Industrial Property Office accepted A&O’s argument that although the shape of Ibalgin pill is generic, its simplicity, pink color and long-term use makes it immediately recognizable to consumers, and thus, truly distinctive."
The legal advice from Allen & Overy was provided by Prague-based Associate Jakub Cech,.
